In retail environments, self-service solutions help boost sales in a number of ways.  Self-service kiosks can be used to educate customers about product features and options, and cross-sell them on related products.  Furthermore, retailers can use such kiosks to promote a wider range of products than may be available in the store itself.  Beyond education and promotion, self-service kiosks can also help customers to more easily navigate a retail location, enabling them to find the product or department they desire.

Many retailers also have need for HR self-service.